Social media
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Instagram Adds Text-Only Testimonials to Partnership Ads
Instagram’s rolling out a new element within its Partnership Ads that will enable brands to showcase a creator endorsement within…
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LinkedIn Highlights the Importance of Human Connection in AI Content [Infographic]
LinkedIn has shared some new insights into the rising use of generative AI in marketing, and how marketers can ensure…
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Elon’s Increasing Political Influence Could Spark a Financial Turnaround for X
While the perception of Elon Musk’s X project has shifted since the U.S. election, in which Musk helped Donald Trump…
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Snapchat Highlights to Value of AR in Driving Audience Connection
Snapchat’s AR Lenses have long been a key driver of engagement and interaction in the app, with the company recently…
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Instagram Adds New DM Features, Including Scheduled Messages and Improved Translation
Instagram’s rolling out a range of DM updates in order to build on messaging engagement, which has now become the…
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Google Rolls Out Improved AI Asset Generation for Ads
Google’s rolling out some new AI updates to its Performance Max campaigns, including improved image generation of human characters, and…
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TikTok Looks to Promote Live Stream Shopping in More Regions
Live streams are a key element of TikTok’s broader in-app shopping push, with live-stream shopping now driving the majority of…
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YouTube Expands Voice Replies, Adds Quick Promote Option for Shorts
YouTube’s announced an expansion of audio replies to comments, while it’s also added a new option that will enable creators…
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LinkedIn Launches Improved CRM Integration, Expanded Attribution Data
LinkedIn has announced some updates to its ad targeting and attribution elements, in order to help marketers reach the right…
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TikTok Launches Updated Automotive Ad Options
It may not seem like the obvious choice for car ads, but TikTok has repeatedly noted its potential to drive…
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