Social media
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Big Brands Are Spending More on Influencer Marketing – Should You Be Doing the Same?
Influencer marketing budgets are growing, as more and more brands look to tap into the popularity of online creators to…
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YouTube Offers Expanded Monetization Avenues for Educational Content
YouTube’s added another revenue opportunity for creators, with its “Player for Education” program giving creators a share of any revenue…
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Meta Adds VR-Based Avatar Achievements to Drive More Interest in its Next-Level Experiences
Meta’s working on a new way to spark more interest in its evolving VR experiences, with users now able to…
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TikTok Says In-Stream Shopping Has Increased 120% This Year
TikTok has shared some new stats on in-stream shopping engagement in the app, which it says has seen a big…
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Snapchat Adds New Creator Tools, Updated Analytics Elements
Snapchat’s rolling out some new ways to make more use of your Snap content, along with some additional analytics elements…
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Pinterest Partners with LTK to Expand its Product Listings
Pinterest has announced a new partnership with affiliate shopping platform LTK, which will see the best-performing image posts from LTK…
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WhatApp Adds Animated Emojis, Combined Avatar Stickers, and More
WhatsApp has posted its latest monthly overview of recent app updates, some of which we’ve reported on already, while others…
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Reddit Enables Users to Convert Comments to Posts, Adds Comment Analytics
Reddit’s added a new option to turn comments into posts of their own in the app, in order to encourage…
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TikTok Rolls Out New Badges to Highlight Seller Performance
As it continues to develop its in-stream shopping tools, TikTok has launched an expanded badge system to highlight reputable sellers,…
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X Highlights Back-to-School Marketing Opportunities [Infographic]
X has provided some new data on user engagement around the return to school, and how marketers can tap into…
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